Saturday, November 11, 2006

PhilTube is great...and how true



I have to admit, I'm enjoying my social media experiment—um, blogging—a bit more than I thought I would. It’s hard not to feel a small widget of dork-pride in the process, but don't worry I haven't had to hold any calls due to my blogging.

Anyhow, I’m reading Katya Andersen’s book, Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes, and the read is very good timing as my organization is currently going through a large branding exercise (hence the website redesign), so I naturally catch myself folding pages for future use. I find the layout and organization of the book extremely user friendly—I’m a sucker for bullets, bold, and numbers when breaking down a new subject area.

So, I just learned of Katya’s blog and enjoyed (and wholeheartedly agreed—we’re guilty of it too!) her post on YouTube for nonprofits. Some excellent points for us to remember as we hope to add new videos to our YouTube channel.

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